The Paradox of the Stand-out Candidate
In recruitment, we’re always searching for excellence — the candidate who shines, who leaps off the page, who walks into the interview and leaves everyone quietly thinking, “That’s the one.”
But sometimes, that standout candidate creates an unexpected problem.
When Great Becomes a Problem
Let’s say you’ve got a shortlist of four candidates. Three are strong: qualified, motivated, and aligned with the role. But one is exceptional — the type of candidate who’s almost too good to be true.
Now something strange happens. The other three, once seen as solid contenders, start to look like “backup options.” The comparison throws the whole shortlist off-balance. Expectations are recalibrated. Hiring managers think, “Why would we settle for less?”
Then the star candidate pulls out. Maybe they accept another offer. Maybe they were never that serious to begin with. And suddenly, the whole process stalls. The once-strong candidates feel like compromises. Some might even be rejected before the star pulls out, leaving you with no viable options. You’re back to square one — often with damaged candidate relationships and a delayed hire.
It’s Not a Hiring Problem , It’s a Perception Problem
This phenomenon isn’t about the quality of the candidates. It’s about how we compare them.
Psychologists call it contrast bias — the tendency to judge things not in isolation, but relative to what we’ve just seen. In recruitment, this means one exceptional candidate can inadvertently make others look weaker, even when they’re still great fits for the role.
How to Manage the “Star Candidate” Effect
For hiring managers, HR professionals, and recruiters, here are a few ways to navigate this dynamic:
1. Assess Candidates Against the Role, Not Each Other
Create clear criteria aligned to the job requirements and assess each candidate independently. Would this person be a great hire if you hadn’t seen the superstar? That’s the real question.
2. Be Transparent About Commitment
If a standout candidate is entertaining multiple offers or only tentatively exploring, don’t build your process around them. Keep options open and don’t prematurely rule others out.
3. Control the Narrative in Debriefs
Avoid language like “the others just weren’t as good.” Instead, discuss each candidate on their individual merit. This helps mitigate subconscious downgrading of great talent.
4. Set Expectations Early
Help the hiring manager understand this paradox. Pre-frame the risk of over-anchoring on a star candidate who may not be available. It creates more realistic decision-making later.
5. Always Keep Talent Warm
Even if someone isn’t your first choice, let them know they’re strong. Don’t burn bridges — you may need to re-engage them quickly.
Final Thought
Exceptional candidates can elevate a hiring process, but they shouldn’t define it. The best recruitment decisions come from evaluating each person on their own merits, not in someone else’s shadow. Build processes that are fair, balanced, and resilient, so that even if the brightest star fades, you’re still choosing from a sky full of strong contenders.
Have you seen this paradox play out in your hiring experience? I’d love to hear your thoughts — share your story or tips with me, Barry Vienet, via barry@johnsonrecruitment.com.au.
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